“If your house was burning, what would you take with you? It’s a conflict between what’s practical, valuable and sentimental. What you would take reflects your interests, background and priorities. Think of it as an interview condensed into one question.” A website and a book (published in 2012). The book is very addictive, a real page-turner, although there are so many references to MacBooks, iPhones, iPads and iPods you wonder whether Apple might have started the fires in the first place. Personally, and after experiencing earthquakes here in Christchurch, New Zealand (and of course after wife and children first), it would have to be wallet, water and camera to take pictures to make sense of it later.