Monthly Archives: October 2014

How to own a Hilux and how to remember stuff

I’m a sucker for anything that makes fun of gender stereotyping (there really are no women in this ad.!) and there are so many in the latest Toyota spot I had to watch it over and over to catch them all. Love the ending too.

And an excellent description of the differences between short-term memory, working memory and long-term memory, with teaching hints for all three:

http://www.ascd.org/publications/educational-leadership/oct14/vol72/num02/Which-Strategy-Works-Best%C2%A2.aspx

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Filed under "video clips", Advertising & Marketing, English Language, Film and TV, Gender, Study skills, The Student Experience